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How Platter Helps Shopify Brands Cut Costs & Reduce Reliance on Third Parties

Shopify store owners consistently seek cost-effective solutions that streamline operations and enhance store performance.

Written by 
Elliot Roazen
October 2, 2024

Shopify store owners consistently seek cost-effective solutions that streamline operations and enhance storefront performance. Platter provides a unique way to optimize Shopify stores by integrating essential functionalities directly into the storefront.

By reducing the reliance on multiple third-party apps and simplifying storefront operations, Platter reduces costs and enhances overall storefront performance.

We will examine a few case studies to see how leading brands like House of Macadamias, Big Blanket, and Kaged have used Platter to significantly improve conversion rates, AOVs, and general operational efficiencies.

The transformation these companies experienced highlights the benefits of adopting an integrated system for ecommerce storefront management, which sets the stage for sustained growth and scalability.

Streamlining Storefront Operations with Platter

Platter's theme and app bundle significantly change how Shopify stores operate by combining numerous functionalities into one streamlined app. This bundle dramatically reduces the need for multiple third-party apps, reducing costs.

For instance, House of Macadamias, a leader in the macadamia industry, utilized Platter to significant effect. By incorporating Platter's solutions, they achieved a 175% increase in conversion rate and a 40% rise in average order value.

“I've used WordPress, Squarespace, and every other website design tool, and Shopify has typically been the most limiting for me, but by using Platterʼs Smart Theme product, it has unlocked a level of freedom and flexibility for the team that we never had in the past.ˮ - Brandon Hiemstra

This case study highlights Platter's operational benefits and impact on revenue growth. Platter's ease of use and increased flexibility have been groundbreaking for House of Macadamias.

Reducing Development Costs by $500,0000

The efficiency of Platter's design tools is evident in their ability to minimize the need for extensive developer intervention.

Platterʼs drag-and-drop editor exemplifies how intuitive design tools can eliminate the need for technical staff, thus accelerating deployment processes and reducing labor costs. This feature is invaluable for brands looking to reduce overheads associated with high development agencies.

Big Blanket's transition from a costly headless commerce solution to Platter is a prime example of this efficiency.

Big Blanket saved over $500,000 annually in developer costs by moving to Platter. They launched a new storefront in just 16 business days. Platter reduces expenses and allows businesses to respond quickly to market demands without the usual time and financial penalties.

Boosting Conversion rates 45%+ Through Enhanced Customer Experience

Kaged, a leading supplements brand, sought to enhance its digital storefront and streamline its online operations. Aiming to deliver the highest quality nutrition products to fitness buffs, the company aimed to offer a seamless ecommerce experience.

With Platter's help, Kaged reimagined their Shopify Plus store by eliminating the need for ten separate apps and adopting an integrated theme with all the necessary functions. This consolidation allowed Kaged to reduce costs and empower its team to make direct changes without technical barriers.

As a result, Kaged experienced an impressive 45.27% increase in conversion rate and enjoyed positive feedback from customers, many of whom preferred the new, user-friendly website. Platter's effective and efficient redesign led to a quick deployment time, critical to Kaged's position as an eight-figure brand in the competitive nutrition industry.

"Game-changing for us. The fact that we got this done in less than two months is phenomenal." - Timothy Paskowski, VP of Growth, Kaged.

Long-Term Benefits and Scalability

Platter's scalability is evident in its ongoing support and regular upgrades, which ensure that the ecommerce storefronts remain competitive without incurring additional costs.

Sustainability and Growth: Eliminating the need for multiple platforms can lead to a more sustainable business model. This approach minimizes technical debt and makes it easier for businesses to scale without proportionate increases in overhead costs.

Future-Proofing the Business: Businesses' competitive edge is based on their ability to adapt swiftly and efficiently. Platter enables businesses to implement changes quickly and efficiently, ensuring they can respond to market trends and consumer demands while maintaining relevance and competitiveness.

Platter's Impact on Shopify Brands

Platter has established itself as a force for Shopify brands, significantly reducing operational costs and decreasing reliance on multiple third-party apps.

Through real-world examples like House of Macadamias and Big Blanket, we've seen how integrating Platter's solutions streamlines storefront operations and boosts revenue by enhancing customer experiences.

The efficiency gains from reduced development intervention and adopting customer-centric features such as Mix-and-Match Bundling and In-Cart Upsells have increased conversion rates and higher average order values.

Platter's flat fee model offers long-term scalability and financial control, with continuous support to keep brands competitive and adaptable.

Elliot Roazen

Director of Growth

Growth marketer with over 8 years of experience working with award-winning startups and multinational corporations. Proven track record of devising, planning, and implementing strategies for customer acquisition and retention. Keen eye for details, innovation and branding.

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Wild Earth
Every Man Jack
Big Blanket
Neuro
Inbloom
House of Macadamias
Gainful
Mugsy
Tilecloud
Oh Norman
Bleacher Report
Slumberkins
Ministry of Supply
Sisu
Unilever
Nearly Natural
Openstore
Little Giant
Kaged
Bullstrap
Freewill
LAD Collective
Baden
High Pony