Back to case studies

How CustomBoxes.io Boosted Site Speed by 111% with Platter

CustomBoxes.io is a leading provider of custom printed shipping boxes, catering to small and medium-sized businesses looking to create a strong brand presence. Since its inception, CustomBoxes.io has focused on offering high-quality, bespoke packaging solutions that allow businesses to design and order boxes in bulk, tailored to their specific needs. Unlike other platforms, where customization is nearly impossible, CustomBoxes.io has made it their mission to offer flexible, high-quality packaging solutions at a competitive price.

111% increase site speed
10% increase in CVR
9% reduction in site abandonment
Customer
CustomBoxes.io
Platform
Shopify
Industry
Packaging

“The way Platter helps improve your conversion rate means that it pays for itself—and at the end of the day, that’s what really matters.”

Derrick Jaros
Founder

The Problem

Slow Site Speed and Clunky Interface

CustomBoxes.io needed a site where customers could easily design and order boxes in bulk, something that platforms like Amazon just don’t allow. However, their Shopify storefront was slow and lacked the flexibility to showcase these bespoke elements effectively. By partnering with Platter and adopting the Smart Theme, CustomBoxes.io transformed their site, making it faster and more tailored to their unique business needs, resulting in significant improvements.

The Solution

Switching to Platter for Speed and Flexibility

To tackle these issues, CustomBoxes.io partnered with Platter and rebuilt their storefront using Smart Theme. Using Platter’s built-in features, the customization process was seamless and eliminated the need for multiple apps. The enhanced site speed and an improved design made navigating the store user-friendly, while Platter’s flexibility allowed the team to make site changes without relying on developers.

“The way Platter helps improve your conversion rate means that it pays for itself—and at the end of the day, that’s what really matters.”

Derrick Jaros
Founder

“The way Platter helps improve your conversion rate means that it pays for itself—and at the end of the day, that’s what really matters.”

Derrick Jaros
Founder

The Results

111% Improvement in Site Speed

After switching to Platter, CustomBoxes.io saw a significant increase in site speed. Mobile site speed improved from 19 to 40, and desktop speed increased from 64 to 89, marking a 111% overall improvement. This boost in speed played a crucial role in improving CVR and storefront profitability.

Enhanced Flexibility


The transition to Platter allowed CustomBoxes.io to easily manage and customize their website without heavily relying on developers or third parties. With a new design and full autonomy to make changes to their store, CustomBoxies.io experienced a 10% improvement in conversion rates and a reduction in the exit rate from 44% to 35%.

Conclusion

By moving to Platter, CustomBoxes.io resolved their critical site performance issues, improved user engagement, and empowered their team with a more flexible platform. These changes have set the company up for continued success, ensuring they can offer an exceptional experience to their customers in the competitive packaging industry.

Let's optimize your Shopify store